What is holographic audio?

Holographic audio represents the next step in realistic and spatial sound reproduction in stereo headphones. Once you experience this sound - after making sure it does not come from any speaker around you-you realize how Creative has hit the nail on the head with its Super X-Fi technology. The impression is instantaneous and fabulous in all kinds of scenarios. And all content in a  headset.

" Super X-Fi captures the listening experience of a high-end multi-speaker system in a professional studio, and recreates the same expansive experience, with the same depth, detail, realism and original immersion, in its headphones," explains the firm. technology based in Singapore.

When you turn the button to activate the Super X-Fi technology, you realize how radically the sound changes. You no longer perceive the audio as if it were inside your head, but it surrounds you, surrounds you. The feeling is really spectacular.

We are not talking about 7.1 virtual surround sound. In the best of cases, these audio algorithms offer a sense of directionality. In this case, what Super X-Fi does is move the sound to the space that surrounds you. It's that simple And so complete. You adapt quickly to this new way of listening.

Great sound for music and games

The 3D holographic audio that we enjoy with this device excels with certain types of content. For music, for example, the effect is remarkable. The spatial audio makes Coldplay sound like it's playing right in front of you in the living room. Try closing your eyes. It's awesome.

And it is that holographic audio technology makes the sound appear to come from several speakers located some distance around the listener, instead of the headphones itself. Its level of detail, sound, immersion, realism ... is incredible. It's like having the magic of holographic 3D, but in audio, and for headphones.

This amazing technology uses acoustic mapping and holographic sound to create an experience with headphones that is almost impossible to distinguish from what we would get from a dedicated set of surround speakers.

This technology is not as subtle as the jump from 1080p to 4K in the audiovisual field. It makes the audio sound more natural and more similar to the world we live in. You may notice that voices sound too reverberating, but it is an option or effect that you can turn off at the touch of a button. 

The advantage of these Creative headphones is that you can use them with your computer, your laptop, your mobile and with consoles such as the Playstation 4 or the Nintendo Switch, the quality is the same. 

In addition, we can -and we must- personalize our listening even more. The complementary application of the device, available for both iOS and Android, allows us to define our own head shape through a photograph of our face and ears to create a personalized listening experience. The algorithm creates a synthesized SXFI map, recreating the holographic audio to the headphones, customized with the unique physical characteristics of each individual.

Creative, in fact, investigated how thousands of different people perceived sound, among other things, by placing microphones in the ears of study subjects and introduced the results in an artificial intelligence engine that predicts how other people will hear sounds.

"We are at the tip of a revolution in the way people experience sound with their headphones, where the audio experience is so expansive, immersive and realistic, that it will be the new standard in headphones. Once you try the Super X-Fi, you do not want to go back to the old headphones. It's like after watching  TV in color, you do not want to go back to black and white! This is the "Holy Grail" of the headphone audio that the industry has been looking for. I think every headset of the future should sound like this. This milestone will change the appreciation of humanity in the sound of headphones through this gift called Super X-Fi, "explained Sim Wong Hoo, CEO of Creative Technology.

We can find these holographic audio headphones in different models: the Creative SXFI AIR C, whose price is around 130 euros and the Creative SXFI AIR, for 160 euros.

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